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Our Core

We work with our clients to shape the future, exploring concepts for new products, technologies and experiences.

Our design and engineering teams work shoulder to shoulder to tackle the most challenging briefs.

We have the expertise to deliver technical innovations that perform in the real world.

See our capabilities

Our Capabilities


Discovering insights & defining objectives

We are experienced in research and forecasting methodologies to uncover the spark of insight to drive a project. From consumer trends to emerging technologies: we have the tools, knowledge and approach to identify opportunities and translate these into meaningful innovation.

Assumptions can ruin a new product, our research team are experienced in using ethnographic research techniques to drive true insight and influence future decisions.

By applying our expertise to data collection we can turn qualitative data into quantitative measures, allowing us to characterise performance and user behaviour.

UX mapping has become an invaluable tool for us to breakdown complex user interactions into isolated touchpoints so we can shape experiences and reveal opportunity for differentiation.

Consumer trend forecasting
Innovation strategy
Technology & IP landscaping
Bench-top technology demonstrators
Ethnographic research
Focus groups & interviews
Co-creation workshops
Performance characterisation
Sensorial haptic rigs
Embedded research

Our Expertise

Our results speak for themselves – a fast-growing team of experts, clients ranging from startups to blue chips, numerous patents, recognition through awards, and a partnership with Olympic gold. See our core markets below.



A proven track record delivering everything from complex drug delivery devices, through to diagnostic and surgical instruments.


We have the industrial design and engineering expertise to create category-defining products and sensorial experiences. 


Be it a gold-medal winning track cycling helmet, or an intelligent optical sorting machine, we've pushed the boundaries of what’s possible.

Our Culture

A diverse bunch of people brought together by design.